Our Impact

It’s Time Texas is a statewide nonprofit working to bring people, organizations and communities together to take action that supports health for all, now and for generations to come.
2023 Community Challenge Impact Report

Why It's Time

We believe where you live should not determine how long you live. That’s why we’re working to reduce the risk of preventable diseases while increasing access to health for all Texans. We want Texans to live longer, happier, healthier lives, because right now we rank No. 30 in life expectancy in the U.S., and average life spans can vary as much as 30 years between Texas communities due to inequitable access to health. That’s unacceptable. Those inequities can stem from a number of factors including poverty, city infrastructure, lack of green spaces, food deserts and more.

To build a healthier Texas, we operate in, and impact, three key areas of Texas society:

  • We increase opportunities for Texas residents to engage in healthy activities and civic happenings because we know civically engaged people are statistically healthier.
  • We help schools and school districts strategically expand their capacity to build a healthy environment for their staff and their students.
  • We elevate local-level voices when discussing health prevention and improvements in their communities.
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Our Impact Strategy

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Health & Civic Education

Equips Health Champions with knowledge, skills and pathways to engage communities in health. It’s Time Texas empowers diverse voices to co-create our health and civic initiatives that impact tens of thousands of Texans every year. This includes workshops, educational resources and tools, social marketing campaigns, telehealth coaching, nutrition and physical activity education, and the annual Healthier Texas Summit – a premier public health conference that elevates innovative ideas and effective practices, and builds cross-sector relationships that are key to a healthier Texas.
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School Capacity Building

Improves how schools implement and promote healthy practices that lead to broader impact in communities. Utilizing the CDC’s Whole School, Whole Community, Whole Child (WSSC) framework, It’s Time Texas convenes health partners and connects them with school professionals, families, parent-led groups and students to make health more achievable for all Texans within our educational system. Bridging the gap between a school’s health goals and available resources, It’s Time Texas empowers schools to implement policies, systems, and environmental changes to improve health outcomes.
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Grassroots Organizing & Advocacy

Strives to incorporate the width and depth of Texans’ experiences in health policy. It’s Time Texas pushes for systemic changes in health using community members’ voices and feedback as its inspiration. Starting with the smallest unit – the individual Texan – It’s Time Texas empowers health champions to build healthier habits that drive community-based decision making, motivating campaigns and advocacy, all in the name of building a healthier Texas.
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Lancaster ISD Representatives posing for a photo after winning the It's Time Texas Community Challenge
IT'S TIME TEXAS Community Challenge

2023 Community Challenge

Thank you to our more than 22,991 registered participants who joined us for this 8-week journey to healthier habits! A special thank you to our 5,649 Health Champions who took the pledge and encouraged others throughout all 422 participating communities! And finally, we are so grateful to our Community Partners and all they have done to help the Community Challenge be possible! Our partners are leaders, organizations, school districts, and health advocates who not only organized special events and cultivated community engagement but, most importantly, have set a tone for their community to prioritize the health of all Texans.

Download 2023 Impact Report
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Official Healthy People 2030 Champions web badge

Healthy People 2023 Champions

It's Time Texas is pleased to be recognized by the Office of Disease Prevention and Health Promotion (ODPHP) within the U.S. Department of Health and Human Services (HHS) as a Healthy People 2030 Champion.

As a Healthy People 2030 Champion, It's Time Texas has demonstrated a commitment to helping achieve the Healthy People 2030 vision of a society in which all people can achieve their full potential for health and well-being across the lifespan. ODPHP recognizes It's Time Texas, along with other Healthy People 2030 Champions, as part of a growing network of organizations partnering with ODPHP to improve health and well-being at the local, state, and tribal level.

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Our Services

It's Time Texas is a nonprofit committed to addressing health inequities across the state of Texas. We believe where you live should not determine how long you live. That’s why we’re working to reduce the risk of preventable diseases while increasing access to health for all Texans.
  • A woman looking at her phone and smiling before an exercise class
    Free Telehealth Coaching

    Free, confidential assistance is just a call, text, or video chat away. Available in English and Spanish, our certified health coaches provide personalized, one-on-one support – built around your life – to help you set and achieve health goals, establish and maintain healthier habits, and prevent and manage chronic conditions. The Telehealth Coaching Services offered by It’s Time Texas in Fort Worth and the Rio Grande Valley are funded in part through the generous support of H-E-B.

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    Free Fitness & Nutrition Classes

    It’s Time Texas offers free fitness and nutrition classes to all Texans and all fitness levels! Formats include Zumba, yoga, MixxedFit and more. Classes are available in English and Spanish.

  • 2023 Community Challenge Winners
    The Community Challenge

    It’s Time Texas Community Challenge unites Texans from across the state to build a healthier Texas. This free eight-week competition challenges Texans to develop simple healthy habits like eating healthy, exercising, and staying hydrated because our everyday choices shape our health and our future. Great work to all of the 2024 challenge participants! TEXAS, you showed up and made 2024 the best Community Challenge yet!

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    School Health Improvement Plans

    At It’s Time Texas, we aim to create a shared value around health and support school districts as they work to enact strategies focused on improving the health and wellness of their educators, staff, students, and families.

  • Three professional women sitting in a conference room

    It’s Time Texas provides a diverse set of toolkits to support organizations and communities with resources to build capacity while mobilizing efforts to implement healthy change.

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    Health Education Resources

    It’s Time Texas works to build healthier lives and healthier communities across Texas through interactive programming and educational materials. We encourage you to utilize our health education materials as a resource and as personal support throughout your health journey.

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    Collaborative Innovations for Community Health

    Through the generosity of Blue Cross and Blue Shield of Texas, Healthy Kids, Healthy Families® grant, It’s Time Texas awarded eight sub-grants totaling $300,000 to community-based organizations who are able to mobilize and rapidly deploy resources where they are needed most within four designated areas of Texas.

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    Move Your Way

    The Move Your Way campaign allowed It’s Time Texas to develop a framework for building capacity within communities to ensure health campaigns are not only evidence-based but are community-led, culturally responsive, and meeting health literacy standards.

  • Two women having a conversation at the 2023 Healthier Texas Summit in Austin, TX
    Healthier Texas Summit

    Join us for the Healthier Texas Summit, where leading voices in public health convene to address community challenges and opportunities for change. Connect, share ideas, and build relationships essential for a healthier Texas. Earn continuing education credits for CHES, CHW noncertified, and K-12 Educators. Don’t miss this transformative event shaping the future of public health in Texas and beyond.

    • The Community Challenge

      The It’s Time Texas Community Challenge is back and stronger than ever for 2022! For eight weeks, Texans come together as individuals, employers, communities, and schools to engage in a friendly health competition. Learn more and sign up today!
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    • Free Telehealth Coaching

      As a mission-driven organization, we’re committed to making health coaching available to any Texan ready to make healthy change. There’s no cost and no pressure to commit. So give us a call and see for yourself the difference it can make in your life.
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    • Virtual Fitness Classes

      We're proud to offer free, virtual group exercise classes in Spanish and English.
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    • Collaborative Innovations for Community Health

      Through the generosity of Blue Cross and Blue Shield of Texas, Healthy Kids, Healthy Families® grant, It’s Time Texas awarded eight sub-grants totaling $300,000 to community-based organizations who are able to mobilize and rapidly deploy resources where they are needed most within four designated areas of Texas.
      Learn More
    • SHAC Support

      The SHAC-in-Action: Partnering for Healthy Kids project helps initiate, enhance, and support SHACs throughout the state of Texas! Access tools and resources to put your SHAC in actions!
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    • The Healthier Texas Summit

      A premier population health conference, the Healthier Texas Summit offers informative sessions and interactive workshops, with education credits available for numerous professions.
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    • Community Lab

      It’s Time Texas’ Community Lab is an innovative, web-based forum providing FREE, interactive training and support to CHCs & SHACS throughout Texas. Each month, Community Lab members will have the opportunity to make social connections with peers, learn best practices from experts in the field, and receive peer-to peer feedback on their collaborative’s work.
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    • Regional Workshop Series

      A collaboration between It’s Time Texas, SNAP-Ed, and regional constituents, the It’s Time Texas Regional Workshop Series aims to empower local health champions with the skills, knowledge, resources, and connections to improve health within their schools, workplaces, and communities.
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      Transforming Lives with Telehealth Coaching

      "Your follow ups have been key in keeping me on track. Because of your Telehealth Coaching, I have been able to stay off of medicine. I thank you so much. You are a real blessing to come into this time of my life."
      - Thomas Y.

      "It's Time Texas and its free Telehealth Coaching program has been great for me! Natalie, my Telehealth Coach, has been so kind, supportive and helpful. We meet 1-3 times a month to celelbrate 'wins' and 'not wins' and to discuss short-term health goals. It helps to have someone in your corner to provide support and accountability."

      - Rachel P. | Harlin ISD
      "Having a call each week helps keep the ball rolling. Its amazing that this service is free!"
      - Shirley B.
      Learn More About Telehealth Coaching

      Stay Connected

      We use social media to share resources, tools, and information to help you, your family, and your friends live healthy lives. It’s also a great way to join and connect with a growing network of Texans committed to making living healthy easier in our great state!